Rick Loyd
Rick works with us to oversee our more complex quantitative studies. Rick was Global VP for Research and Development at Nielsen in the UK for 10 years and previously Measurement Science lead at Nielsen Pacific, in Australia, for 4 years. Rick is a trained teacher and has an MSc in Applied Statistics & Operational Research and is a Chartered Statistician (CStat) with the Royal Statistical Society (RSS). As a professional statistician and quantitative research specialist, Rick uses creative thinking, advanced analysis and clear communication to provide clients with insights and recommendations which inform their business decisions and future strategy.